Geographic introduction, population and culture: Shantou City Chenghai District(simplify Chenghai in the following) is located in Hanjiang Delta of South Guangdong, neighborhood to Shantou Special Economic Zone, facing South China Sea and with the proportion of 345.23 sq. km.. Because it is on the subtropical zone and belongs to subtropical monsoon climate, there are seldom very hot or frostbitten days during one year. Landform of Chenghai is basically plain which altitude is lower than 10 metre. This type of plain occupy 81.9% of the proportion, on the opposite massif and mesa which altitude is more than 10 metre only occupy 8.5% and water area 9.6%. Population of Chenghai is 710,000 persons. In Guangdong Province, it is not only a beautiful place with abundant river but also one of the famous hometown of overseas Chinese, which is the hometown for the Red-head Ship too. People here are honest, hardworking and sureness who are good at starting and developing industry business.

Economic foundation: Chenghai has formed its initial industrial frame guided by the light-processing and developing mainstay industry such as toys and handicrafts manufacture, woolen habiliment industry, processed foods industry, hardware and machine manufacture, building material manufacture and packing material manufacture, etc. Toys and woolen habiliment industry chain have been shaped which bring the competitive advantage to these industries. Particularly it is the famed toys producing and exporting base in China which has been awarded the title ‘Chinese toys and gifts city' by the China Light Industry League. There is good foundation for the agriculture in Chenghai which is the important producing area of fruitage, aquatic product, vegetable and poultry and famous in domestic and oversea market for Shaohe Pearl, Laiwu Laver, Chimera Goose, olive greens. Along with the development of the agriculture, Chenghai has enjoyed more and more benefits for its mass production. There are strong foundation of commerce industry in Chenghai which has 50 various dealing markets such as relative well-known Chenghai Town Plastic Market and Central Market and the other professional wholesale markets. There are so many individual factories and firms in Chenghai that they actually are the important portion of the Third Industry.